Creating Behind-the-Scenes Posts with AI

Behind-the-scenes posts offer authentic glimpses into your professional life, helping humanize your brand and build deeper connections with your audience. They demonstrate transparency and share valuable insights into your work process.

This prompt has been tested and works effectively with leading AI models including ChatGPT, Claude, and Gemini. You can expect consistent results across these LLMs, with each potentially offering slightly different stylistic variations.

Core Prompt Template #

Create a behind-the-scenes post about {PROCESS/ACTIVITY} in my role as {YOUR_ROLE}. Write for {TARGET_AUDIENCE} to show {INSIGHT_TYPE}.

Structure to include:
1. Scene-setting opener:
   - Current situation
   - Normal expectations
   - What's different/interesting
2. Breakdown of {NUMBER} key elements:
   - What's happening
   - Why it matters
   - Hidden challenges
   - Unexpected aspects
3. Personal insights:
   - What you've learned
   - How it impacts work
   - Why you do it this way
4. Value sharing:
   - Industry insights
   - Tips for others
   - Learning opportunities

Style: {TONE} and transparent
Length: {LENGTH}

Additional context: {WORK_CONTEXT}

How to Use This Prompt #

Required Variables #

  • {PROCESS/ACTIVITY}: Specific work aspect to share
  • {YOUR_ROLE}: Your professional position
  • {TARGET_AUDIENCE}: Who you're sharing with
  • {INSIGHT_TYPE}: What you want to reveal
  • {NUMBER}: Elements to highlight (3-5 recommended)
  • {TONE}: Casual, professional, or educational
  • {LENGTH}: Recommended 400-600 words
  • {WORK_CONTEXT}: Relevant background info

Example Inputs #

{
  PROCESS/ACTIVITY: "product design sprint",
  YOUR_ROLE: "UX Design Lead",
  TARGET_AUDIENCE: "junior designers",
  INSIGHT_TYPE: "real design process challenges",
  NUMBER: "4",
  TONE: "casual and honest",
  LENGTH: "500 words",
  WORK_CONTEXT: "Leading design team of 8, working on fintech products"
}

Variations #

Day-in-Life Version #

[Base prompt] + Structure as day timeline with:
- Morning routine
- Key activities
- Challenge moments
- Wins and learnings
- End-of-day reflection

LinkedIn BTS Post #

[Base prompt] + Format as LinkedIn post with:
- Intriguing opener
- Process insights
- Reality vs. expectations
- Industry perspective
- Engagement question
Maximum 1300 characters

Video Script Version #

[Base prompt] + Format as video outline with:
- Opening hook
- Process walkthrough
- Tips and tricks
- Common mistakes
- Closing insight

Tips for Best Results #

Do's #

  • Show real process
  • Include challenges
  • Share actual tools
  • Offer practical tips
  • Stay authentic

Don'ts #

  • Avoid perfectionism
  • Don't overstylize
  • Skip obvious steps
  • Avoid humble brags
  • Don't oversimplify

Example Output #

Here's a sample output using the LinkedIn post format:

🎨 What REALLY Happens in a Product Design Sprint

Currently sitting in our war room, surrounded by sticky notes and coffee cups. Let me pull back the curtain on what a design sprint actually looks like...

4 Real Sprint Moments:

1. The Monday "Everything is Possible" Phase
9am: "We'll revolutionize the industry!"
2pm: "Wait, what's our budget again?"
Reality: Dreams meet constraints early

2. The Sketching Struggle
- 3 designers staring at blank pages
- 2 arguing about user flows
- 1 questioning career choices
Truth: Creative blocks hit everyone

3. The Prototype Pivot
Original plan: High-fidelity marvel
Actual delivery: Paper prototypes
Plot twist: Users loved the simplicity

4. The User Testing Truth Bomb
Us: "This feature is genius!"
Users: "What does this button do?"
Learning: Humility is our best design tool

What they don't teach in design school:
- Good ideas often come from bad coffee
- The best solutions are usually the simplest
- Your first three concepts will probably be wrong

Fellow designers: What's your most memorable sprint moment? 👇

#UXDesign #BehindTheScenes #ProductDesign
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